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news
Joined: 23 Apr 2007
Posts: 126360
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Here is an interesting post from Microsoft Watch from Uncle Joe the marketing guru who hits on the whole notion of the technology adoption model that has been advocated by Davis (1989) and his fellow researchers. Microsoft needs to build an integrated buzz like Apple that revolve around a lifestyle and how well Microsoft products work now!
View the article: http://digg.com/microsoft/Lessons_Microsoft_Must_Learn_from_iPhone_2_0
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wts30286
Joined: 06 Nov 2012
Posts: 45130
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